Basic On-Page SEO Rankings Factors



Do you really know how to optimize your web page perfectly? If you don’t then you must go through this blog post perfectly. Because in this blog post I will tell you about On-page SEO ranking factors.


Everybody wants to rank for a keyword. But it’s not that easy to do so. With Off-page you need to focus on, On-page too. On-page optimization is very important and if you don’t pay attention to the fundamentals of On-page optimization then we are not going to rank on search engines.


On-page SEO refers to optimizing web pages to help them rank higher in the search engines. And with this, there is an increase in traffic as well.
We need to be very strategic about what we do, the content, the placement, keywords, description, everything. Also for this requires full knowledge of SEO.
Also if you want to rank for your content in 2020 you need to optimize your content for:


User experience
Bounce rate
Search intent
Click-through rate
Page load speed


Also, it is very important to optimize your content for SEO. You need to use relevant keywords that too in the initial 100 words of content.


The Title tag explains or tells us about the context of the content as to what topic is of the web page all about. A misleading, duplicate title can impact your SEO rankings. As the name suggests the title tag exists on the head section.


You should try to add keywords in headings and subheadings too. A great and different headline attracts the searchers and it has a power that can convert an impression in click-through rate.


Repetition of keywords in your content is important; it tells Google that this content is about that specific keyword. If any person is looking for a specific keyword then Google tries showing that content that shows that specific keyword a quite number of times. It gives Google confidence that yes this specific content is about that specific keyword that the customer is typing. But DON’T overdo it.


Meta description, which is given below the title page on the search engine result page, is also important because it gives an idea about the page content. The better the Meta description is written the better is the chance of click-through rate.


SEO writing is another important thing that should be focused on. The content writing should be done keeping both SEO and user in mind. The topic should be chosen wisely. Look for the topic that is trending. We can look for the topic through the many tools available, what’s trending, what is the search volume for the specific keyword. Also, the quality of the content should be good, it should be engaging and at the top, it should be relevant, valuable. Your content should also satisfy searchers' intent. Try to keep your main content above the fold.


Use original but small size images that I should not hamper page speed. Give great user experience to the people coming to your site.


In my opinion, these are some of the basic On-page SEO ranking factors. You must follow this rule to rank higher on search pages. I hope you find this page helpful.


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